How can you maximize value amid shifting tides in pharmaceutical new product planning?

Dr. Conrad Tenenbaum


Debbie Allman 

Senior Vice President

Dr. Debasish Talukdar 

Chief Executive Officer

In this white paper, authored along with contributions from six seasoned new product planning (NPP) pharmaceutical leaders, we explore the pivotal role of NPP in generating value within the pharmaceutical sector, discussing how to navigate the challenges of the ever-evolving NPP landscape and reviewing the top five industry trends steering its course:

  • Hyper-segmentation and rapidly evolving landscapes in oncology
  • The challenges posed by the changing economic environment
  • Pricing pressures in key markets and the need for a convincing value proposition
  • The increasingly complex regulatory environment and its impact on NPP
  • The transformative potential of artificial intelligence in NPP

Don’t miss out – stay ahead of the curve and gain valuable insights that will empower your pharmaceutical planning strategies.

Download your free copy of the white paper by completing the form.