Suzie is a seasoned leader with over 30 years of expertise across pharmaceuticals, healthcare, medical devices, and biotech. She has held significant commercial roles at GSK and J&J, and her experience extends to global scientific and medical communications at McCann Health (IPG). There, she went on to establish and lead consulting efforts across four key practices: customer insights, strategy, pricing & market access (P&MA), and health economics and outcomes research/real-world evidence (HEOR/RWE).
Through her hands-on approach, Suzie has successfully designed and facilitated a wide range of strategic programmes, including launch excellence, brand strategy & planning, medical impact strategy, competitor scenario planning, digital transformation and omnichannel excellence. She empowers cross-functional teams to critically evaluate and refine their strategies, leveraging best practices and infusing fresh, innovative thinking to create practical, actionable solutions. She also has a proven track record of designing and facilitating advisory boards and focus groups with healthcare professionals and multidisciplinary hospital teams to uncover critical customer insights, unmet needs, and pain points.
As an expert facilitator with a highly professional, enthusiastic and engaging style, Suzie uses creative approaches and technologies to bring participant experience to life.
She works extensively across global markets, partnering with leading pharmaceutical companies and her expertise spans various therapeutic areas, including cardio-metabolic, haematology, immunology, oncology, neuroscience, respiratory, vaccines, and women’s health.