Disease Area and Portfolio Strategy
Disease Area and Portfolio Strategy
A Portfolio Fit for the Future
Working together as true partners, we design and deliver an overarching vision and purpose within a disease area. Our work provides a blueprint that informs decision making on your investments – decisions that can transform patient outcomes and your long-term portfolio value.
How We Do It
We harness customer insights, thought-leader expertise and internal team knowledge to understand your business challenges, the disease area landscape and customer perceptions. We identify the unmet needs and the future evolution of the market.
Bringing these elements together, we create a single truth. Then we collaborate with you and your teams to stretch this thinking beyond the obvious to unlock innovative business strategies.
Why Work with Us?
We blend customer insights, competitive intelligence, and medical and commercial expertise to support every facet of your business growth. From pipeline analysis to strategic execution, we support your organization to align on critical business decisions and drive action.
Ways We Can Help
All our projects and programs are tailored to your unique context and challenges; however, these are some of the most common types of support we provide.
Our Portfolio Strategy services deliver portfolio prioritization and strategic alignment. We do it by placing customers at the heart of our approach to defining key challenges and opportunities and by analyzing from both bottom-up and top-down perspectives.
We collaborate with your team to craft strategic options for your assets that will help unlock opportunities for your entire portfolio, as well as co-positioning choices for current and pipeline brands.
Our approach brings the clarity needed to make decisions that inform R&D, resource allocation, and commercial and business development strategies.
Our disease area strategy services offer a visionary blueprint for transformative development and investment decisions. We map future markets, uncover major opportunities, and explore their commercial and scientific potential.
Our dynamic approach ensures alignment, sharpens focus, leverages synergies and enhances external communications. We’ll empower your organization to assess the entire disease area landscape and make informed decisions on how to create an impact.
We blend scientific, competitor and customer insights to guide you through the business development process. Our work includes pipeline review and gap analysis, asset scouting criteria, asset identification, partner selection for out-licensing and designing business integration planning.
Using technology and proven frameworks, we provide insightful analysis and deliver collaborative workshops to drive aligned business decisions and define actionable KPIs. We help you stay ahead, forecast investment value and ultimately enhance patient care.
Our Expertise Goes Beyond
Explore more of our service expertise and discover the wide range of perspectives and deep pool of knowledge from which we draw.
David Coleiro
Senior Vice President
Areas of expertise:
Brand Strategy & Planning | Customer Market Research | Disease Area & Portfolio Strategy | New Product Planning
Dr. Rouzbeh Ahmadian
Vice President
Areas of expertise:
Clinical Development Strategy | Disease Area & Portfolio Strategy | Medical & Scientific Consulting | New Product Planning
Jatin Gupta
Vice President
Areas of expertise:
Competitive Strategy | Disease Area & Portfolio Strategy | Launch Excellence
Ready to Go Beyond?
Want to Know More About the Power of Prescience?
Whether you have a potential project or just want to find out more about our work, our team and how we can help you unlock innovation, please get in touch.
Contact Us
