Josh Roche

Josh is an Associate Partner at Prescient who specializes in integrating brand strategy with customer insight. His comprehensive expertise and strategic thinking span many disease areas, like cardiometabolic conditions, neurology and hematology, both blockbuster brands and rare disease assets. Motivated by building lasting relationships, he brings a personal approach to understanding unique brand dynamics and challenges to collaboratively uncover the opportunities that lie between brand objectives and customer need. Josh is responsible for overseeing key client accounts and leading teams to deliver fresh and meaningful recommendations to complex questions, informing actionable commercial strategy.