Contact Us

Our solutions

Featured

Prescient Intelligence

Discover our portfolio of AI-powered assessments and intelligent tools designed to support better strategic decisions.

Find out more

News and insights

Featured

Strategy that learns: Rethinking brand planning for a changing environment

Explore why the strongest brand strategies continue beyond annual planning.

Discover The Prescient Pharma Brand Plan Impact Index

Helping senior leaders strengthen strategy and drive better business performance.

The Four Positioning Challenges Every Pharma Launch Team Must Overcome

Discover four positioning challenges that every pharma launch team should address.

About

Careers

Work with us

If you're looking to stretch your thinking, lead with purpose, and be part of a culture that values curiosity, accountability and trust, you're in the right place.

Find out more

Transforming the brand planning process to drive alignment, clarity and long-term market outcomes.

By connecting cross-functional teams around what matters, we build actionable, living plans that accelerate growth, sustain differentiation and deliver outcomes above and beyond the outputs.

Connect with our Experts

Specialists in Brand Planning Healthcare Consulting

Our team combines extensive expertise and experience in healthcare consulting. Get to know our Brand Planning strategy-to-impact partners.

Sarah Fleming

Associate Partner
View Profile

Helen Clinton

Senior Principal
View Profile

Gareth Hall

Client Hall
View Profile

Simon Campling

Head of Practice - Commercial
View Profile

Smarter planning for greater brand impact

Creating sustainable brand growth requires clear priorities, robust evidence and the ability to adapt with confidence. We help pharma and biotech organisations strengthen every stage of the brand planning journey, from strategy development and governance to performance optimisation, so teams can focus on the decisions that matter most.

Our integrated planning and optimisation capabilities help brands improve performance across:

Annual brand planning

The Brand Plan Impact Index

Dynamic situational analysis

Process design and optimisation

Brand diagnostics and optimisation

Build action-oriented plans that connect the red thread of market and customer insight to smart strategic choices and tactical planning, enabling aligned execution across global and local cross-functional teams to maximise impact in the market.​

Benchmark brand plans against industry best practice and evidence to objectively evaluate plan quality, reveal hidden vulnerabilities and prioritize optimization actions.​

Get continuous visibility of the changing landscape in which your brand exists, tracking evolving perceptions, behaviors and brand performance to show where strategy, messaging or engagement should adapt to drive stronger uptake.​

Streamline onerous planning timelines, tools and governance to reduce administrative fatigue and protect dedicated time for strategic thinking.​

Assess brand performance, perceptions and opportunities versus competitors to identify where the brand experience needs sharpening.​

The decisions we help you make

Customer Insights and Understanding

What will shape customer decisions, shift behavior and unlock growth? 

How do we navigate disease complexity, map future scenarios and maximize the value of our entire portfolio? 

How do we build the capabilities, behaviors and tools to make strategy stick? 

Where should we focus, how do we win and what choices create the greatest value? 

How do we create actionable plans that sustain differentiation and drive outcomes? 

What future are we planning for, and where can this asset win? 

How do we launch with confidence, agility and measurable uptake? 

Ready to turn strategy into measurable impact?

The life sciences landscape is full of complexity, but you don't have to navigate it alone. As your strategy-to-impact partner, we are here to help you see further, go deeper and deliver impact where it counts.   

Connect with our Experts